The client
Oknoplast is a renowned European company specializing in the manufacturing of PVC windows and doors. Founded in 1994, it has established itself as an industry leader thanks to the quality of its products and its strong commitment to energy efficiency and sustainability.
The brief
As part of the campaign ‘Improve the insulation of your home,’ Oknoplast turned to Grafikoa through our MyGrafikoa service to create a striking and informative visual. The challenge was to design a campaign identity that would capture attention, raise public awareness about the importance of thermal insulation, and strengthen the brand’s visibility.
Our creative approach
After developing a key visual validated by Oknoplast, we adapted it across a wide range of formats: billboards, posters in metro stations and on buses, bus shelters, various print sizes, and even bread packaging in local bakeries. This multi-channel strategy maximized the campaign’s impact by combining mass visibility with everyday proximity, while ensuring a consistent visual identity and a clear message.
